BEIJING, Jan. 18, 2024 /PRNewswire/ -- Keep Inc. ('Keep' or the 'Company'), the largest fitness platform in China, today announced a strategic partnership with OPPO, a leading global smart device brand, to jointly enhance intelligent offerings in fitness and health products and services.

北京，2024年1月18日/PRNewswire/--中国最大的健身平台Keep Inc.（“Keep”或“公司”）今天宣布与全球领先的智能设备品牌OPPO建立战略合作伙伴关系，共同增强健身保健产品和服务的智能化产品。

Drawing on their respective strengths, OPPO and Keep will jointly explore collaboration opportunities in smart fitness hardware, algorithms, and artificial intelligence (AI) applications as well as carry out joint marketing and branding campaigns. OPPO and Keep intend to maximize business synergies created by this new strategic relationship and leverage their unique brand identities to establish a powerful voice advocating for the development and use of innovative intelligent tools to promote healthy, active lifestyles..

凭借各自的优势，OPPO和Keep将共同探索智能健身硬件、算法和人工智能（AI）应用程序方面的合作机会，并开展联合营销和品牌推广活动。OPPO和Keep打算最大限度地利用这种新的战略关系产生的业务协同效应，并利用其独特的品牌身份，建立一个强大的声音，倡导开发和使用创新的智能工具，以促进健康、积极的生活方式。。

Mr. Liu Jia, General Manager of Wearable Business Department of OPPO, stated, 'Our partnership with Keep will draw on our complementary strengths in hardware, content, technology, and branding, as we explore new opportunities to apply cutting-edge technology to the fitness and health industry. OPPO has built a global product development ecosystem that is renowned for its consistent creation of cutting-edge and innovative products.

OPPO可穿戴业务部总经理刘佳表示，“我们与Keep的合作将利用我们在硬件、内容、技术和品牌方面的互补优势，探索将尖端技术应用于健身健康行业的新机会。OPPO建立了一个全球产品开发生态系统，以不断创造尖端和创新产品而闻名。

This ecosystem will be further enhanced with Keep's expertise in smart fitness products and services. We look forward to working closely together to create technology-powered solutions that help people lead healthy and active lives.'.

Keep在智能健身产品和服务方面的专业知识将进一步增强这一生态系统。我们期待着密切合作，创造技术驱动的解决方案，帮助人们过上健康积极的生活。”。

Mr. Liu Dong, Vice President of Consumer Fitness Products and Co-founder of Keep, stated, 'We are thrilled to embark on this partnership with OPPO. Keep is an industry leader in integrating smart hardware with our online fitness platform, providing one-stop service based on our extensive and professional fitness content, and complemented by a variety of self-branded fitness products offerings such as smart fitness devices, fitness gear, apparel and food.

消费者健身产品副总裁兼Keep联合创始人刘东表示，“我们很高兴与OPPO建立这种合作关系。Keep是将智能硬件与我们的在线健身平台相结合的行业领导者，基于我们广泛而专业的健身内容提供一站式服务，并辅以各种自主品牌的健身产品，如智能健身设备、健身器材、服装和食品。

This collaboration will help strengthen our development of new technologies and intelligent features that seamlessly connect the physical and digital realms. We look forward to working together with OPPO to explore how advances in AI and enhanced integration between smart devices and online platforms can help us provide users with even more personalized and immersive fitness experiences..

这种合作将有助于加强我们对新技术和智能功能的开发，使物理和数字领域无缝连接。我们期待着与OPPO合作，探索人工智能的进步以及智能设备和在线平台之间增强的集成如何帮助我们为用户提供更加个性化和沉浸式的健身体验。。

About Keep Inc.

关于Keep Inc。

Keep Inc. (SEHK: 3650) is the largest fitness platform in China in terms of MAUs and number of workout sessions completed by users in 2022, according to CIC. Keep offers a comprehensive fitness solution to help users achieve their fitness goals. On the Keep platform, extensive, professional, and premium fitness content with diverse activities and services are offered to encourage users to engage in daily exercise.

据CIC称，就MAU和2022年用户完成的锻炼次数而言，Keep Inc.（香港联交所：3650）是中国最大的健身平台。Keep提供全面的健身解决方案，帮助用户实现健身目标。在Keep平台上，提供了广泛、专业和优质的健身内容，以及各种活动和服务，以鼓励用户进行日常锻炼。

Keep platform leverages AI technology to provide personalized workout programs incorporating recorded courses and interactive live streaming classes, dynamically customized to each user's athletic levels, fitness goals, daily workout patterns and diet. Keep's services seamlessly connect the physical and digital realms, spanning smart devices, workout equipment, athletic apparel and food to provide an immersive fitness experience.

Keep平台利用人工智能技术提供个性化的锻炼计划，其中包含录制的课程和交互式实时流媒体课程，可根据每个用户的运动水平、健身目标、日常锻炼模式和饮食进行动态定制。Keep的服务无缝连接物理和数字领域，涵盖智能设备、健身设备、运动服装和食物，提供身临其境的健身体验。

The Keep brand has become synonymous with passion for fitness, and 77.5% of fitness enthusiasts in China are aware of the Keep mobile app. We've inspired millions to join our community, resulting in 36.4 million MAUs and 2.1 billion workout sessions in 2022..

Keep品牌已成为健身激情的代名词，中国77.5%的健身爱好者都知道Keep手机应用程序。我们激励了数百万人加入我们的社区，在2022年产生了3640万MAU和21亿次锻炼。。

For more information on Keep Inc., visit https://keep.com/

有关Keep Inc.的更多信息，请访问https://keep.com/

About OPPO

关于OPPO

OPPO is a leading global smart device brand. Since the launch of its first mobile phone - 'Smiley Face' - in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find X and Reno series.

OPPO是全球领先的智能设备品牌。自2008年推出首款手机“笑脸”以来，OPPO一直在不懈地追求美学满意度与创新技术的完美协同。如今，OPPO提供了以Find X和Reno系列为龙头的各种智能设备。

Beyond devices, OPPO also provides its users with ColorOS operating system and internet services such as OPPO Cloud and OPPO+. OPPO has footprints in more than 60 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world..

除了设备之外，OPPO还为用户提供ColorOS操作系统和互联网服务，如OPPO云和OPPO+。OPPO在60多个国家和地区拥有足迹，拥有40000多名员工，致力于为全球客户创造更好的生活。。

Forward-looking statements

前瞻性声明

The forward-looking statements made in this article relate only to the events or information as of the date on which the statements are made in this article. Except as required by law, we undertake no obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events.

本文所作的前瞻性陈述仅与截至本文所作陈述之日的事件或信息有关。除法律要求外，无论是由于新信息、未来事件还是其他原因，我们都没有义务在声明发布之日后公开更新或修改任何前瞻性声明，也没有义务反映意外事件的发生。

You should read this article completely and with the understanding that our actual future results or performance may be materially different from what we expect. In this article, statements of, or references to, our intentions or those of any individual or our Company are made as of the date of this article.

您应该完整阅读本文，并了解我们未来的实际结果或表现可能与我们预期的有实质性差异。在本文中，我们的意图或任何个人或公司的意图的陈述或引用截至本文日期。

Any of these intentions may alter in light of future development..

这些意图中的任何一个都可能根据未来的发展而改变。。

SOURCE Keep Inc.

SOURCE Keep公司。