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Atrium Health将支付150万美元的冠名权

Atrium Health to pay $1.5M for naming rights

Becker's Hospital Review 等信源发布 2024-02-09 03:04

可切换为仅中文


Macon, Ga.-based Atrium Health Navicent is investing $1.5 million for the naming rights to a new outdoor concert venue, according to the Monroe County Reporter. The health system, part of Charlotte, N.C.-based Advocate Health, is paying about $300,000 annually for five years for its name to adorn the Atrium Health Amphitheater in Macon, Ga., Atrium marketing manager Amy Leigh Womack told the news outlet.

据《门罗县记者》报道,总部位于佐治亚州梅肯的Atrium Health Navicent正投资150万美元购买一个新的户外音乐会场地的命名权。Atrium营销经理艾米·利·沃马克(AmyLeighWomack)告诉新闻媒体,位于北卡罗来纳州夏洛特市的Advocate health旗下的医疗保健系统(health system)为装饰位于佐治亚州梅肯(Macon)的Atrium health圆形剧场,每年将支付约30万美元,为期五年。

Atrium also has an option to renew the deal for another $1.5 million for five more years.'Music is a great way to bring people together, and we know that strong social relationships have been associated with improved physical and mental health,' Ms. Womack told the Forsyth, Ga., newspaper. 'We're fortunate to be part of the Advocate Health system, which enables us to make this roughly $300,000 annual investment from our existing marketing budgets to support the Atrium Health amphitheater partnership.'Lynyrd Skynyrd and ZZ Top are scheduled to play the first show at the amphitheater March 24, according to the Feb.

Atrium还可以选择将这笔交易再续签150万美元,续签五年沃马克女士告诉《福赛斯报》(Forsyth,Ga。),音乐是将人们聚集在一起的一种很好的方式,我们知道强大的社会关系与改善身心健康有关我们很幸运能够成为倡导健康系统的一部分,这使我们能够从现有的营销预算中每年投入大约30万美元来支持中庭健康圆形剧场合作关系。”据2月2日报道,LynyrdSkynyrd和ZZTop计划于3月24日在圆形剧场上演首场演出。

7 story. In 2020, Charlotte, N.C.-based Atrium Health entered into a 10-year deal to name Atrium Health Ballpark in Kannapolis, N.C., the $52 million home of a Chicago White Sox minor league affiliate, as health systems increasingly put their monikers on athletic facilities and theaters..

7层。2020年,总部位于北卡罗来纳州夏洛特的Atrium Health签订了一项为期10年的协议,将Atrium Health Ballpark命名为北卡罗来纳州坎纳波利斯的Atrium Health Ballpark,这是芝加哥白袜队(Chicago White Sox)小联盟(minor league)一家附属公司的价值5200万美元的主场,因为卫生系统越来越多地将其名字用于体育设施和影院。。