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Revieve和Marionnaud推出数字护发顾问,为个性化卓越护发树立新标准

Revieve and Marionnaud Introduce the Digital Haircare Advisor, Setting New Standards for Personalized Hair Care Excellence

businesswire 等信源发布 2023-10-05 17:58

可切换为仅中文


HELSINKI & CHICAGO--(BUSINESS WIRE)--Revieve®, a personalized digital brand experience company working with global brands, retailers, and digital services providers in the beauty, skin, health, and wellness categories, today announced a partnership with Marionnaud Switzerland, the European leader in the selective distribution of fragrances and cosmetics, and a subsidiary of the AS Watson group of companies, to debut an AI Haircare Advisor in Switzerland and Austria..

赫尔辛基和芝加哥-(商业线)-Revieve®,一家个性化数字品牌体验公司,与美容,皮肤,健康和保健领域的全球品牌,零售商和数字服务提供商合作,今天宣布与Marionnaud合作瑞士是欧洲香料和化妆品选择性分销的领导者,以及AS Watson公司集团的子公司,在瑞士和奥地利首次亮相AI发型是顾问。。

Marionnaud Switzerland has embraced Revieve's AI expertise to drive innovation in the realm of hair care. The introduction of the AI Haircare Advisor is a testament to Marionnaud's visionary approach to consumer well-being and self-care. By joining forces with Revieve, Marionnaud has not only elevated its consumer experience but also set new benchmarks in the beauty industry.

Marionnaud Switzerland已经接受Revieve的AI专业知识,推动头发护理领域的创新。AI理发顾问的介绍证明了Marionnaud对消费者福祉和自我保健的有远见的方法。通过与Revieve合作,Marionnaud不仅提升了消费者体验,而且在美容行业设定了新的基准。

This collaboration combines Revieve's proprietary mobile selfie diagnostics technology for hair, user input, and AI-powered personalized recommendations, all seamlessly integrated into a single interactive experience..

此协作结合了Revieve专有的移动selfie诊断技术,用于头发,用户输入和AI支持的个性化建议,全部无缝集成到单一交互式体验中。。

'We're thrilled to amplify our partnership with Marionnaud and introduce the revolutionary Haircare Advisor experience. Revieve's Haircare Advisor pioneers a new era of precision hair analysis, tailoring its insights to individual consumer characteristics such as hair type and texture. This tailored approach fosters deeper engagement between customers and brands throughout their hair care journey, enhancing the overall experience and arming brands with invaluable first-party data and insights that yield tangible business results,' said Sampo Parkkinen, CEO & Founder of Revieve.

“我们很高兴扩大我们与Marionnaud的合作关系,并介绍革命性的头发是顾问经验。Revieve的头发是顾问开创了精确头发分析的新时代,根据个人消费者特征(如头发类型和质地)量身定制见解。Revieve首席执行官兼创始人Sampo Parkkinen说,这种量身定制的方法可以促进客户和品牌在整个头发护理过程中的更深入参与,增强整体体验,并通过宝贵的第一方数据和见解为品牌提供武装,从而产生切实的业务成果。

'Our collaboration with Marionnaud has been exceptional, and we're excited to continue setting new standards for personalized hair care excellence.”.

“我们与Marionnaud的合作非常出色,我们很高兴继续为个性化头发护理卓越设定新标准。”。

Marionnaud's AI Haircare Advisor, harnessing Revieve's patented mobile selfie diagnostics technology and AI recommendation engine, plays a pivotal role in gathering essential customer information. Through this data-driven strategy, Marionnaud's AI Haircare Advisor extends precise product recommendations that not only elevate customer satisfaction but also bolster customer retention rates..

Marionnaud的AI头发是顾问,利用Revieve获得专利的移动selfie诊断技术和AI推荐引擎,在收集重要客户信息方面发挥着关键作用。通过这种数据驱动策略,Marionnaud的AI头发顾问扩展了精确的产品建议,不仅可以提高客户满意度,还可以提高客户保留率。。

A standout feature of the Digital Haircare Advisor is its unwavering commitment to transparency. Marionnaud’s consumers are presented with personalized product recommendations along with detailed ingredient information, empowering them to make informed choices aligned with their preferences and values..

数字理发顾问的一个突出特点是其对透明度的坚定承诺。Marionnaud的消费者将获得个性化的产品建议以及详细的成分信息,使他们能够根据自己的偏好和价值观做出明智的选择。。

'We partnered with Revieve to introduce a scientific methodology to hair analysis, allowing us to deliver precise hair care routines to our customers. The advisor experience powered by Revieve aligns perfectly with our mission of empowering people to feel special, and this collaboration allows us to achieve that connection at an even deeper level,” said Martina Müller, Commercial Director at Marionnaud.

“我们与Revieve合作,为头发分析引入科学方法,使我们能够为客户提供精确的头发护理程序。Marionnaud商业总监MartinaMüller说,Revieve提供的顾问经验与我们授权人们感受特殊的使命完全一致,这种合作使我们能够在更深层次上实现这种联系。

“By providing personalized haircare insights through the advisor, we're not only catering to individual needs but also enhancing the overall sense of self-care and well-being.'.

“通过顾问提供个性化理发是见解,我们不仅满足个人需求,而且增强整体自我照顾和幸福感。”。

About Revieve

关于Revieve

Revieve is the preferred provider to brands and retailers across five continents for delivering a digitally-driven, personalized brand-experience, leveraging state-of-the-art AI/AR technology. Working with our partners, Revieve has transformed the customer-experience for skin care and colour cosmetics through its proprietary technology, the Revieve Health-Beauty-Wellness Platform..

Revieve是五大洲品牌和零售商的首选提供商,可利用最先进的AI/AR技术提供数字驱动的个性化品牌体验。与我们的合作伙伴合作,Revieve通过其专有技术Revieve Health Beauty Wellness平台改变了护肤和化妆品的客户体验。。

With easy-to-use self-diagnostic modules that personalize search, product discovery and shopping experiences, Revieve’s digital beauty platform delivers consumers targeted products, services and treatments. Encompassing all facets of the health, beauty and wellness industry, Revieve’s trusted powered-by modules include the AI Skincare Advisor, AI Makeup Advisor, AI Suncare Advisor and AI Nutrition Advisor.

Revieve的数字美容平台拥有易于使用的自我诊断模块,可个性化搜索,产品发现和购物体验,为消费者提供针对性的产品,服务和治疗。涵盖健康,美容和保健行业的各个方面,Revieve受模块信任的功能包括AI皮肤护理顾问,AI化妆品顾问,AI Suncare顾问和AI营养顾问。

The Revieve platform seamlessly integrates personalized shopping solutions, in-person and live-video consultations with health and beauty advisors, driving tangible business value by increasing consumer engagement, conversion and basket size across all digital in-store and online brand touchpoints..

Revieve平台无缝集成个性化购物解决方案,与健康和美容顾问进行面对面和现场视频咨询,通过增加所有数字店内和在线品牌接触点的消费者参与度,转换和篮子尺寸来推动有形商业价值。。

About Marionnaud

关于Marionnaud

The origin of Marionnaud lies in Paris, the home of French beauty and chic. In Austria, Marionnaud is the leader in the selective beauty market. Since the Austrian launch of Marionnaud in 2001, we established 72 perfumeries and our online store. Since 2023 Marionnaud Austria also delivers to Germany.

Marionnaud的起源在于巴黎,法国美丽和chic的家园。在奥地利,Marionnaud是选择性美容市场的领导者。自2001年奥地利推出Marionnaud以来,我们建立了72个香水和我们的在线商店。自2023年以来,Marionnaud Austria也交付给德国。

Marionnaud is represented in Switzerland since 2000. With over 70 perfumeries and our online store, Marionnaud is the top address in the selective beauty trade in Switzerland..

自2000年以来,Marionnaud在瑞士有代表。Marionnaud拥有70多种香水和我们的在线商店,是瑞士选择性美容贸易的最佳地址。。

In addition to a broad assortment of more than 10,000 international brand-name articles, Marionnaud offers an exclusive selection of fragrances, innovative skin care, trendy make-up, and accessories. Marionnaud is also proud to sell 40 selected brands exclusively in Austria as well as in Switzerland.

除了各种各样的10000多篇国际名牌文章外,Marionnaud还提供独家选择的香料,创新的护肤品,时尚化妆和配件。Marionnaud还很自豪地在奥地利和瑞士独家销售40个精选品牌。

The carefully selected assortment is complemented in all areas by high-quality private brands and a large selection of beauty accessories and gift ideas..

精心挑选的分类在所有领域都得到高品质的私人品牌和大量美容配件和礼品理念的补充。。

Marionnaud also carries selected natural cosmetics and ecologically certified care products to help all beauty needs individually with the perfect solution.

Marionnaud还提供精选的天然化妆品和生态认证护理产品,以完美的解决方案帮助所有美容需求。