WATERLOO, Ontario, Dec. 05, 2023 (GLOBE NEWSWIRE) -- AdHawk Microsystems, a leader in eye tracking technology that unlocks the connection between the eyes and the brain, today unveiled the first ever research-grade eye tracking glasses for the masses. AdHawk’s MindLink Air™ can be worn in comfort and style as a pair of lightweight everyday glasses.

They feature embedded all-day eye tracking technology to provide valuable data about task proficiency, productivity, and cognitive health and wellness throughout the day. The glasses come in three styles (rectangular, round, oval) and many colors, and can be customized to the wearer’s needs by adding an existing prescription, blue light capabilities, or as sunglasses.

“We’re proud of our track record of bringing cutting edge eye tracking technology to the medical and research communities. Now we’re excited for consumers to experience the power of our technology and to take control of their cognitive wellness,” said Neil Sarkar, CEO of AdHawk Microsystems. “MindLink Air will provide customers with personalized, longitudinal data they can use to adjust their daily routine to reduce eye strain, improve focus to get into a flow state, avoid mental fatigue, and understand when they are most productive.

We think of it as the first fitness tracker for the brain.” How Does MindLink Air Work?MindLink Air’s sensors observe eye behavior and movement, including blink activity, pupil dilation, gaze behavior, fixation depth when looking at different distances, and even saccades—the rapid and precise movements that our eyes make all the time.

The precision and speed of these sensors is unmatched in wearable products. With personalized, longitudinal data, MindLink Air can measure and monitor cognitive wellness and eye health throughout the.