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TEANECK, N.J.--(BUSINESS WIRE)--Aetrex, Inc. (“Aetrex”), a global market leader in foot scanning technology and data-driven orthotics and comfort footwear, today announced the launch of its new children’s foot scanning technology, Tootsie™. Available within the software of Aetrex’s premium 3D foot scanner, Albert 2 Pro, the program features a friendly monster named Tootsie who guides children through the foot scanning process in a fun and educational way.
新泽西州蒂内克(BUSINESS WIRE)--全球足部扫描技术、数据驱动矫形器和舒适鞋市场领导者Aetrex公司(以下简称“Aetrex”)今天宣布推出其新的儿童足部扫描技术Tootsie™。Aetrex的高级3D足部扫描仪Albert 2 Pro的软件中提供了该程序,该程序具有一个友好的怪兽Tootsie,它以有趣和教育的方式引导孩子们完成足部扫描过程。
With each foot scan, the software provides comprehensive and accurate 3D foot measurements and a recommended shoe size. Available now, the new software is gaining momentum in over 1,000 retail doors in the U.S., including Tradehome and select DSW stores. They have recently implemented Tootsie with the goal to provide a fun and easy shoe shopping experience for both children and their parents, while driving traffic and customer loyalty..
通过每次足部扫描,该软件可提供全面准确的3D足部测量结果和推荐的鞋码。新软件现已在美国1000多家零售店上市,其中包括Tradehome和select DSW商店。他们最近实施了Tootsie,目的是为孩子和父母提供一种有趣而简单的鞋子购物体验,同时提高流量和客户忠诚度。。
Industry data shows kids ages 4-6 are likely to change shoe sizes up to three times per year, and only an estimated one in three kids are wearing the proper shoe size. This can lead to various foot problems, including athlete’s foot and blisters. With Tootsie, families can be sure their kids get sized properly for the best fitting shoes, which in turn helps prevent future foot problems.
行业数据显示,4-6岁的孩子每年可能会更换三次鞋码,估计只有三分之一的孩子穿着合适的鞋码。这可能导致各种足部问题,包括运动员的脚和水泡。有了Tootsie,家庭可以确保他们的孩子穿上合适尺寸的鞋子,从而有助于防止未来的足部问题。
Once a child stands on the Albert 2 Pro, Tootsie guides them through the foot scanning process, encouraging them to stand still by counting to five before capturing their unique foot data. The talking monster also dances during the seconds long scanning process, equipping parents and store associates with accurate foot measurements and recommended shoe size..
当一个孩子站在Albert 2 Pro上时,Tootsie会引导他们完成足部扫描过程,鼓励他们在获取独特的足部数据之前先数到五,然后静止不动。这只会说话的怪物也会在长达数秒的扫描过程中跳舞,为父母和店铺员工提供准确的足部尺寸和推荐的鞋子尺寸。。
'Tootsie is truly changing the game for kid’s shoe shopping. The foot measuring process for kids today typically involves a parent struggling to help put a wiggling child onto a Brannock device, measuring one foot at a time, which is not usually fun for the child or the parent,” said Larry Schwartz, CEO of Aetrex.
“Tootsie正在真正改变童鞋购物的游戏。Aetrex首席执行官拉里·施瓦茨(LarrySchwartz)表示:“如今,孩子们的足部测量过程通常涉及父母努力帮助将扭动的孩子放在Brannock设备上,一次测量一只脚,这通常对孩子或父母来说都不有趣。”。
“Our goal was to design a kids-specific scanning software to keep the child excited and entertained during the scan process, and to quickly measure both feet at the same time. Shoe shopping for kids should be fun and not like going to the dentist, like it was before Tootsie.”.
“我们的目标是设计一款儿童专用扫描软件,让孩子在扫描过程中保持兴奋和娱乐,并同时快速测量双脚。为孩子们买鞋应该很有趣,不像之前的Tootsie那样去看牙医。”。
Following the initial foot scan, Tootsie sends parents a six-month reminder to get their children’s feet re-scanned, ensuring kids have proper fitting shoes year-round for their rapidly growing feet. Through this process, retailers can build customer loyalty and offer personalized marketing materials that can help increase their bottom line.
初次足部扫描后,Tootsie向父母发送了一份为期六个月的提醒,提醒他们重新扫描孩子的足部,确保孩子们全年都有适合他们快速成长的足部的合适鞋子。通过这个过程,零售商可以建立客户忠诚度,并提供个性化的营销材料,以帮助提高他们的底线。
Participating retailers also have the option to offer Tootsie-branded promotional items such as balloons, stickers, temporary tattoos, and t-shirts to children who use the foot scanner, which helps drive further excitement and participation..
参与活动的零售商还可以选择向使用脚部扫描仪的儿童提供Tootsie品牌的促销品,如气球、贴纸、临时纹身和t恤,这有助于推动进一步的兴奋和参与。。
Current Aetrex technology partners who sell children’s shoes can immediately and seamlessly integrate the Tootsie software into their Albert 2 Pro scanners free of charge. To learn more about Tootsie and the Albert 2 Pro, visit aetrex.com/technology.
目前销售童鞋的Aetrex技术合作伙伴可以立即无缝地将Tootsie软件免费集成到他们的Albert 2 Pro扫描仪中。要了解Tootsie和Albert 2 Pro的更多信息,请访问Aetrex.com/technology。
About Aetrex
关于Aetrex
Aetrex, Inc. is widely recognized as a global leader in foot scanning technology and data-driven orthotics and comfort footwear. Aetrex has developed state-of-the-art foot scanning devices, including Albert, Albert 2 Pro and Albert 3DFit (2022 and 2023 CES Innovation Award Honorees), Albert Pressure and iStep, designed to accurately measure feet and determine foot type and pressure points.
Aetrex,Inc.被公认为足部扫描技术、数据驱动矫形器和舒适鞋的全球领导者。Aetrex开发了最先进的足部扫描设备,包括Albert、Albert 2 Pro和Albert 3DFit(2022年和2023年CES创新奖获得者)、Albert Pressure和iStep,旨在准确测量足部并确定足部类型和压力点。
Since 2002, Aetrex has placed over 12,000 scanners worldwide that have performed more than 50 million unique customer foot scans, currently averaging more than 2.5 million scans a year..
自2002年以来,Aetrex已在全球部署了12000多台扫描仪,这些扫描仪已经完成了5000多万次独特的客户足部扫描,目前平均每年扫描250多万次。。
The company is renowned for its over-the-counter orthotics – the worlds #1 premium foot orthotic. With fashion, function and quality at the forefront, Aetrex also designs and manufactures stylish, performance footwear. Based in New Jersey, Aetrex is consistently named one of New Jersey’s Top 100 Privately Held Companies and was also included in NJBIZ’s Top 30 Manufacturing Companies.
该公司以其非处方矫形器而闻名,它是世界上顶级的足部矫形器。凭借时尚、功能和质量的领先优势,Aetrex还设计和制造时尚、高性能的鞋类。总部位于新泽西州的Aetrex一直被评为新泽西州100家最大的私人控股公司之一,也被列入NJBIZ的30家制造公司。
It has remained privately owned by the Schwartz family for three generations. For additional information, visit www.aetrex.com..
三代人以来,它一直是施瓦茨家族的私有财产。有关更多信息,请访问www.aetrex.com。。