Photo: courtneyk/Getty Images

照片：courtneyk/Getty Images

Pregnancy and postpartum care startup Ruth Health is closing its business after reflecting 'on challenges ahead in a fragmented maternity care space where [it] failed to find scalable product market fit,' the company's CEO said.

该公司首席执行官说，孕期和产后护理初创公司露丝健康（RuthHealth）在反思了“在一个支离破碎的产科护理领域面临的挑战后，即将关闭其业务，因为它未能找到可扩展的产品市场。

Ruth offered virtual pelvic floor physical therapy and lactation support, which could be accessed during pregnancy and after birth, as well as C-section recovery, which included abdominal and pelvic floor training.

露丝提供了虚拟盆底物理治疗和哺乳支持，可以在怀孕期间和出生后使用，以及剖腹产恢复，包括腹部和盆底训练。

'My deepest gratitude to you for your unwavering support, belief in our mission, and commitment to maternal health. Together, we supported women, built critical tools, and created meaningful change in the lives of thousands of mothers, babies, and family members who trusted us with their journey,' Alison Greenberg, cofounder and CEO of Ruth Health, wrote in a post. .

“我衷心感谢您对我们的坚定支持、对我们使命的信念以及对孕产妇健康的承诺。。。

Greenberg provided insights to other startups on what she learned while heading Ruth, stating the best investors, team members and customers were those who affirmed their interest in the company in weeks, not months.

格林伯格（Greenberg）向其他初创公司提供了她在领导露丝（Ruth）时所学到的知识的见解，她表示，最好的投资者、团队成员和客户是那些在几周而不是几个月内确认对公司感兴趣的人。

She also relayed the importance of learning from one's peers and never letting off the gas when it comes to selling.

她还传达了向同龄人学习的重要性，在销售方面永远不要泄气。

'Layoffs are awful. Seeking acquisition is humbling. Selling your baby for parts gets demoralizing. The checklist for a wind-down is long,' Greenberg wrote.

“裁员太可怕了。寻求收购是令人谦卑的。把你的孩子卖掉换零件会让人泄气。格林伯格写道，放松的清单很长。

'Everyone loves to hear about a startup, but you rarely hear about where they end up. Happy to share deeper learnings here with individuals, but hold tight to your morals and err on the side of maximum transparency with everyone involved.'

“每个人都喜欢听到创业公司的消息，但你很少听到他们最终会去哪里。很高兴在这里与个人分享更深入的知识，但要坚持自己的道德，并在与所有相关人员的最大透明度方面犯错。”

THE LARGER TREND

更大的趋势

In 2022, the women's health company raised $2.4 million in seed funding round, bringing its total raise to $3.1 million.

2022年，这家妇女健康公司在种子基金回合中筹集了240万美元，使其总筹资额达到310万美元。

Other CEOs have released heartfelt messages and insights following the closing of their company, including Corey McCann, CEO of Boston-based company Pear Therapeutics, which filed for bankruptcy last year.

其他首席执行官在公司关闭后也发布了衷心的信息和见解，包括去年申请破产的波士顿Pear Therapeutics公司首席执行官科里·麦肯（CoreyMcCann）。

'Today is a difficult day for Pear Therapeutics. We announced that Pear voluntarily filed for Chapter 11 and will seek to sell assets through a sales process. We also announced a reduction in force, including me. This is certainly not the outcome I envisioned when I founded Pear in 2013,' McCann said in a post. .

“今天对Pear疗法来说是困难的一天。我们宣布，Pear自愿申请第11章，并将寻求通过销售流程出售资产。麦肯（McCann）在一篇帖子中说，我们还宣布裁减包括我在内的部队。这肯定不是我2013年创建Pear时所设想的结果。。

He thanked Pear's workforce, stating they accomplished a lot together, including bringing the first prescription digital therapeutic to market.

。

'We’ve shown that clinicians will readily prescribe PDTs. We’ve shown that patients will engage with the products. We’ve shown that our products can improve clinical outcomes. We’ve shown that our products can save payors money. Most importantly, we’ve shown that our products can truly help patients and their clinicians,' McCann wrote.

“我们已经证明，临床医生很容易开出PDT。我们已经证明患者会使用这些产品。我们已经证明，我们的产品可以改善临床结果。我们已经证明，我们的产品可以为付款人节省资金。最重要的是，我们已经证明，我们的产品可以真正帮助患者及其临床医生，”麦肯写道。

'Here’s to the future of digital medicine that we’ve worked so hard to create.'.

“为我们努力创造的数字医学的未来干杯。”。

Founder and CEO of London-based multinational digital health firm Babylon, Ali Parsa, provided his insight last year on LinkedIn months after Babylon sold all of its U.K. assets to digital health company eMed Healthcare U.K., a subsidiary of U.S. company eMed.

总部位于伦敦的跨国数字健康公司巴比伦的创始人兼首席执行官阿里·帕萨（AliParsa）去年在LinkedIn上发表了自己的见解，数月前，巴比伦将其所有英国资产出售给了数字健康公司eMed Healthcare U.K.，该公司是美国eMed公司的子公司。

'Remember... You can’t find success if you’re not willing to fail first. The problem with failing isn’t the failure itself but rather the stigma attached to it. Failing is only negative if viewed as such. Failure isn’t the opposite of success - it’s a pathway to success. It's an opportunity to learn.

'记住。。。如果你不愿意先失败，你就找不到成功。失败的问题不在于失败本身，而在于它所带来的耻辱感。失败只是消极的。失败不是成功的对立面，它是通往成功的途径。这是一个学习的机会。

So the next time you 'fail,' embrace it because you’re getting one step closer to achieving your goals,' Parsa said in a post. .

因此，帕萨在一篇帖子中说，下次你“失败”时，要拥抱它，因为你离实现目标又近了一步。。

Last week, Parsa announced the launch of his new company, Quadrivia AI, which will offer clinicians an AI assistant to help with administrative and clinical tasks.

上周，Parsa宣布推出他的新公司Quadrivia AI，该公司将为临床医生提供AI助理，以帮助完成行政和临床任务。

Tags: Ruth Health, digital health startup, women's health, digital health startups

标签：露丝健康、数字健康创业、女性健康、数字健康创业

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