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食品健康管理服务提供商FoodHealth完成750万美元A轮融资,用于拓展营养透明度

FoodHealth Company (formerly bitewell) Raises $7.5M Series A to Expand Nutrition Transparency

vcaonline 等信源发布 2025-05-07 00:20

可切换为仅中文


FoodHealth Company (formerly bitewell) Raises $7.5M Series A to Expand Nutrition Transparency

FoodHealth公司(前身为bitewell)筹集了750万美元的A轮融资,以扩大营养透明度。

Rebrand from bitewell Reflects Shift Toward Foundational FoodHealth Score; New HQ Opens in San Francisco’s Innovation Corridor

从bitewell品牌重塑反映了向基础食品健康评分的转变;新总部在旧金山创新走廊开幕

SAN FRANCISCO, May 6, 2025-- FoodHealth Company, the nutrition intelligence company formerly known as bitewell, today announced it has raised $7.5 million in an oversubscribed Series A. The round was co-led by Reach Capital and Ulu Ventures, with participation from Supply Change Capital, ReThink Food, and continued support from Refinery Ventures, Mudita, Antler, and other returning investors..

旧金山,2025年5月6日——FoodHealth公司(前身为bitewell)是一家营养智能公司,今天宣布在超额认购的A轮融资中筹集了750万美元。本轮融资由Reach Capital和Ulu Ventures共同领投,Supply Change Capital、ReThink Food参与投资,并得到了Refinery Ventures、Mudita、Antler及其他原有投资者的持续支持。

The raise fuels a bold new chapter for the company, alongside:

这笔资金的增长为公司开启了大胆的新篇章,同时:

• A rebrand from bitewell to FoodHealth Company, reflecting its evolution into the leading provider of health-forward nutrition data and focus on its flagship FoodHealth Score.

• 从bitewell到FoodHealth公司的品牌重塑,反映了其发展成为领先的健康营养数据提供商,并专注于其旗舰产品FoodHealth评分。

• The opening of its new headquarters in San Francisco, placing it at the crossroads of health systems, retail innovation, and tech.

• 其新总部在旧金山的落成,使其处于医疗系统、零售创新和科技的交汇点。

“For over a century, the calorie has been the prevailing measure of whether food is ‘good’ for us. But 100 calories from a sugary cereal doesn’t land in your body the same way as 100 calories from a bowl of lentils,” said Sam Citro Alexander, Co-Founder and CEO. “The FoodHealth Score changes the equation.

“一个多世纪以来,卡路里一直是衡量食物是否‘有益’于我们的主要标准。但是,来自含糖谷物的100卡路里与来自一碗扁豆的100卡路里在体内的作用方式并不相同,”联合创始人兼首席执行官山姆·西特罗·亚历山大说道。“食品健康评分改变了这一等式。”

It moves beyond calorie counts and vague marketing claims to give consumers, retailers, and brands a shared, evidence-based language for food quality.”.

它超越了卡路里计算和模糊的营销主张,为消费者、零售商和品牌提供了一种基于证据的食品质量通用语言。

The FoodHealth Score: A New Standard in Food Quality

食品健康评分:食品质量的新标准

At the heart of FoodHealth Co’s nutrition intelligence suite is the FoodHealth Score: a simple rating system from 1 to 100 that evaluates food based on nutrient density and ingredient quality. Developed by a team of data scientists and dietitians, and FoodMed Certified to drive positive health outcomes, the score helps consumers understand how a food fits into a diet focused on disease prevention.

FoodHealth Co营养智能套件的核心是FoodHealth评分:一个从1到100的简单评分系统,根据营养密度和成分质量对食品进行评估。该评分由数据科学家和营养师团队开发,并通过了FoodMed认证以促进健康积极的结果,帮助消费者了解某种食品如何适应以疾病预防为重点的饮食计划。

It promotes attributes like whole grains, healthy fats, protein & fiber —and detracts for things like artificial colors, harmful additives, and added sugars..

它提倡全谷物、健康脂肪、蛋白质和纤维等属性——并且避免人工色素、有害添加剂和添加糖等成分。

Momentum Across Retail

零售业的动能

The Score is already embedded across the entire The Kroger Co. portfolio of banners including Ralphs, Harris Teeter, and King Soopers, helping millions of shoppers make better decisions. When shopping online or using the Kroger app, shoppers can now see clear, science-backed scores alongside their groceries.

评分系统已经嵌入到整个 Kroger Co. 旗下的所有品牌中,包括 Ralphs、Harris Teeter 和 King Soopers,帮助数百万购物者做出更好的决策。当在线购物或使用 Kroger 应用程序时,购物者现在可以看到清晰的、有科学依据的评分,与其购买的杂货并列显示。

This month, the rollout will expand to another major retail chain, further accelerating the Score’s reach across mainstream American households..

本月,推广活动将扩大到另一家大型零售连锁店,进一步加速 Score 在美国主流家庭中的普及。

With over $20 million raised to date, FoodHealth Co. is actively working to license its scoring system across the food ecosystem. “Our goal,” said Alexander, “is to bring the FoodHealth Score to every place a person is making a food choice—whether that’s a supermarket aisle, restaurant menu, or school cafeteria line.”.

迄今为止,FoodHealth公司已经筹集了超过2000万美元的资金,正在积极努力将其评分系统授权给食品生态系统中的各个环节。“我们的目标,”亚历山大说,“是将FoodHealth评分带到每个人做出食品选择的地方——无论是超市货架、餐厅菜单还是学校食堂的队伍。”

A Platform for Change

变革的平台

The rebrand and HQ launch signal FoodHealth Co.’s commitment to becoming the backbone of the food-as-health movement—powering the bridge between food and healthcare that will eliminate diet-related disease for good.

重塑品牌和总部的启动,标志着 FoodHealth 公司致力于成为“食物即健康”运动的中坚力量——构建食品与医疗之间的桥梁,彻底消除与饮食相关的疾病。

“This is about more than changing what's in your cart,” said Jomayra Herrera, Partner at Reach Capital. “It’s about creating systems-level change—making it easier for everyone to access and understand food that truly nourishes.”

“这不仅仅是改变你购物车里的东西,”Reach Capital的合伙人乔玛丽亚·赫雷拉说,“而是关于创造系统层面的改变——让每个人都能更容易获取和理解真正滋养身体的食物。”

About FoodHealth Company

关于食品健康公司

FoodHealth Co. is a nutrition intelligence company revolutionizing how we understand and access healthy food. Through its personalized FoodHealth Score, the company provides data tools that help consumers make better choices, retailers curate smarter shelves, and brands design with health in mind. Formerly known as bitewell, the company is headquartered in San Francisco..

FoodHealth公司是一家营养智能公司,正在革新我们理解和获取健康食品的方式。通过其个性化的FoodHealth评分,该公司提供数据工具,帮助消费者做出更好的选择,零售商策划更智能的货架,品牌设计时考虑健康因素。该公司前身为bitewell,总部位于旧金山。

Contact:

联系人:

Media Contact:

媒体联系人:

Cashelle Webb

卡谢尔·韦伯

Chief of Staff to the CEO

首席执行官幕僚长

cashelle@foodhealth.co

现金@食品健康.co