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Zenni Optical推出“I Run For”心理健康意识宣传活动

Zenni Optical Launches "I Run For," A Mental Health Awareness Campaign

CISION 等信源发布 2025-05-08 22:15

可切换为仅中文


In partnership with

与...合作

Chase Stokes

蔡斯·斯托克斯

and Bring Change To Mind, the campaign will highlight the Zunnies™ Sports Sunglasses

并带来改变心态的活动,将突出Zunnies™运动太阳镜

NOVATO, Calif.

诺瓦托,加利福尼亚州

,

May 8, 2025

2025年5月8日

/PRNewswire/ --

/PRNewswire/ --

Zenni Optical

Zenni 光学

, the world's leading online eyewear retailer, announced the launch of the '

,全球领先的在线眼镜零售商,宣布推出‘

I Run For…'

我为…而奔跑

campaign, led by long-time brand ambassador

由长期品牌大使领导的活动

Chase Stokes

蔡斯·斯托克斯

. Timed to Mental Health Awareness Month and created in partnership with nonprofit,

正值心理健康意识月,与非营利组织合作创建,

Bring Change to Mind

带来改变的想法

, the campaign celebrates the connection between movement and mindfulness—powered by Zenni's prescription-ready sports sunglasses collection, Zunnies™.

,此次活动庆祝了运动与正念之间的联系——由Zenni的处方运动太阳镜系列Zunnies™提供支持。

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Photo courtesy of Zenni Optical

照片由Zenni Optical提供

The digital-first campaign highlights the transformative connection between movement and mental well-being, encouraging people to reflect on

数字优先的活动强调了运动与心理健康之间的变革性联系,鼓励人们反思

why

为什么

they run - whether it's for clarity, for connection, or simply for joy. The campaign also showcases the brand's notable product innovation:

他们奔跑——无论是为了清晰,为了联系,还是仅仅为了快乐。该活动还展示了品牌显著的产品创新:

Zunnies™

祖尼™

, a collection of prescription-ready sports sunglasses built for peak performance and personal expression.

,这是一款为达到最佳性能和个人表达而打造的可配处方的运动太阳镜系列。

To give back during Mental Health Awareness Month, Zenni will also

为了在心理健康意识月期间回馈社会,Zenni 还将

donate 1% of Zunnies™ proceeds in May

捐赠5月Zunnies™收益的1%

to

Bring Change to Mind

带来改变的想法

, reinforcing the brand's commitment to raising awareness and supporting youth mental health. 'We're thrilled to partner once again with Zenni on an initiative that supports our work in normalizing mental health conversations for all. Movement plays a powerful role in supporting mental clarity and wellness, and Zenni's Zunnies™ line was created to make it easier—and more enjoyable—to get moving.

,重申了该品牌提高意识和支持青年心理健康的承诺。“我们很高兴再次与Zenni合作,开展一项支持我们工作的倡议,旨在将心理健康对话正常化。运动在支持头脑清晰和健康方面发挥着重要作用,而Zenni的Zunnies™系列产品让运动变得更加容易且更有趣。

With 1% of proceeds being donated to our organization, this contribution will help us take another step toward our goal of ending the stigma surrounding mental health,' says .

“将有1%的收益被捐赠给我们组织,这笔捐款将帮助我们朝着结束围绕心理健康的污名化的目标再迈进一步,”

Pamela Harrington

帕梅拉·哈灵顿

, Executive Director, Bring Change to Mind.

,执行董事,Bring Change to Mind。

The campaign will come to life

这场活动将变得生动起来

in-person

面对面的

at the

NYCRUNS Summer Loving Fest on Governors Island, May 10–11

NYCRUNS 夏日恋歌节,总督岛,5月10日至11日

, where Zenni will serve as an official sponsor. The two-day event will offer attendees a hands-on look at Zunnies™ in action. With

,Zenni将作为官方赞助商。为期两天的活动将让与会者亲身体验Zunnies™ 的实际应用。随着

Team

团队

Zunnies™

Zunnies™

participating on-site, attendees are encouraged to join the run, try out the eyewear, join Zenni's activities and giveaways onsite, and share their own personal

参加现场活动,鼓励与会者加入跑步、试戴眼镜、参与Zenni的现场活动和赠品派发,并分享他们个人的

'I Run For'

‘我为...而奔跑’

stories as part of a growing community-led conversation around mental health.

作为围绕心理健康日益增长的社区主导对话的一部分。

'At Zenni, we believe that vision goes beyond eyewear—it's about helping people express the best version of themselves,' said

“在Zenni,我们相信视力不仅仅与眼镜有关——它关乎帮助人们展现最好的自己,”

Veronica Alcaro

维罗尼卡·阿尔卡罗

, VP of Brand at Zenni Optical

,Zenni Optical品牌副总裁

. 'With 'I Run For', we're proud to merge performance, purpose, and personal expression, empowering people to move for their mental health while feeling confident and supported in the right frames. Zenni is committed to accessibility, and our Zunnies™ line offers high-performance eyewear at an affordable price point, ensuring that more active individuals can experience the clarity, protection, and confidence they need to be at their best.'.

“通过‘我奔跑为了’,我们自豪地将性能、目标和个性表达融合在一起,赋予人们为心理健康而运动的力量,同时在合适的镜框中感到自信和支持。Zenni致力于提供无障碍产品,我们的Zunnies™系列以实惠的价格提供高性能眼镜,确保更多活跃人士能够体验到他们所需的清晰度、保护和信心,发挥最佳状态。”

The Zunnies™ collection delivers sport-ready, prescription-perfect eyewear with performance-driven features that never sacrifice style or optical clarity:

Zunnies™ 系列提供运动-ready、处方-perfect 的眼镜,具有性能驱动的功能,绝不牺牲风格或光学清晰度:

Prescription-Ready Customization

处方级定制

: Get clear vision with Rx lenses tailored to your needs, including custom tints and polarized lens options. Non-Rx also available.

:根据您的需求定制处方镜片,获得清晰视野,包括定制色调和偏光镜片选项。也提供非处方镜片。

Built for Comfor

为舒适而建

t: The exceptionally lightweight frames, combined with adjustable nose pads and temples, ensure a secure, bounce-free, and slip-free fit during even the most intense workouts.

这款眼镜的框架极轻,再配合可调节的鼻托和镜腿,确保即使在最剧烈的锻炼中也能稳固贴合,不弹跳、不打滑。

Full Coverage Protection

全面覆盖保护

: Wide, wraparound lenses provide 100% UV-blocking, impact-resistant protection designed for life in motion.

:宽大的环绕式镜片提供100%防紫外线、抗冲击的保护,专为运动生活设计。

'I Run For'

‘我为...而跑’

marks the latest in Zenni's commitment to combining style, self-expression, and purpose—supporting how people see the world, and how they feel in it. For more information, visit

标志着Zenni致力于将风格、自我表达和目标相结合的最新成果——支持人们如何看待世界,以及他们身处其中的感受。欲了解更多信息,请访问

[

[

Zunnies.com/Collabs

Zunnies.com/合作

]

]

and join the conversation @ZenniOptical using #IRunFor.

并使用 #IRunFor 加入 @ZenniOptical 的对话。

About Zenni:

关于Zenni:

Zenni pioneered the online eyewear industry in 2003 with a mission to make eyewear affordable and accessible to everyone. Based in the

Zenni于2003年开创了在线眼镜行业,其使命是让每个人都能买得起眼镜并方便获取。公司位于

San Francisco Bay Area

旧金山湾区

, Zenni offers adults and children the freedom to express their personality through a large collection of high-quality prescription, non-prescription and protective glasses and sunglasses curated with a sense of fashion and dynamic style. With complete prescription pairs starting at under

,Zenni 为成人和儿童提供通过大量高品质处方眼镜、非处方眼镜及防护眼镜和太阳镜来表达个性的自由,这些眼镜均以时尚感和动感风格精心挑选。完整处方眼镜对的价格起始不到

$10

10美元

, the company has brought massive price disruption to the traditional retail model. With over 51 million frames sold worldwide, Zenni is proud to be the Official Eyewear of the

,该公司给传统零售模式带来了巨大的价格冲击。Zenni 已在全球售出超过 5100 万副眼镜,自豪地成为

San Francisco

旧金山

49ers, Boston Celtics, Chicago Bulls, Monster Jam, Ghost Gaming and more. Zenni has worked with designers and tastemakers on curations and collections, including

49人队、波士顿凯尔特人队、芝加哥公牛队、怪兽卡车大赛、幽灵游戏等。Zenni与设计师和潮流引领者合作进行精选和系列设计,包括

Chase Stokes

奇斯·斯托克斯

, Jrue Holiday,

Jrue Holiday,

Sam Cassell

萨姆·卡塞尔

and

George and Claire Kittle

乔治和克莱尔·基特尔

. For more information, please visit

欲了解更多信息,请访问

zenni.com/press

zenni.com/press

.

SOURCE Zenni Optical

源代码:Zenni Optical

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