Veeva收购了生命科学领域领先的品牌互动平台Ostro-动脉网

Veeva Acquires Ostro, the Leading Brand Engagement Platform for Life Sciences

PR Newswire 等信源发布 2026-03-10 23:45

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PLEASANTON, Calif.

加利福尼亚州普莱森顿

，

March 10, 2026

2026年3月10日

/PRNewswire/ --

Veeva Systems

(NYSE:

（纽约证券交易所：

VEEV

) today announced the acquisition of Ostro, the leading brand engagement platform for life sciences that gives patients and doctors immediate, compliant answers through an easy-to-use AI-driven chat experience.

）今天宣布收购Ostro，这是生命科学领域领先的品牌互动平台，通过易于使用的AI驱动聊天体验，为患者和医生提供即时、合规的答案。

Ostro-powered brand websites allow customers to easily ask questions and receive approved information, resources, and next steps in real-time. Leveraging this rich engagement data, Ostro also generates deep insights brands use to improve reach and engagement.

Ostro驱动的品牌网站使客户能够轻松提问并实时获得经过批准的信息、资源和后续步骤。利用这些丰富的互动数据，Ostro还生成深入的洞察，品牌用其来提高覆盖范围和参与度。

Ostro utilizes a combination of conversational AI, semantic search, and industry-specific business rules and guardrails. Responses are 100% compliant and drawn from MLR-approved materials. Unlike other AI solutions, Ostro does not hallucinate or generate novel responses.

奥斯特罗结合了对话式人工智能、语义搜索以及特定行业的业务规则和护栏。其回复完全符合规定，并来源于经MLR批准的材料。与其他人工智能解决方案不同，奥斯特罗不会产生幻觉或生成新颖的回答。

'AI has changed how people get information. It's no longer about how much information you can put out there, it's about how easy it is for customers to get answers,' said Veeva CEO Peter Gassner. 'Ostro is leading the way in helping brands ensure patients and doctors have instant access to accurate information.

“人工智能已经改变了人们获取信息的方式。现在的问题不再是你可以发布多少信息，而是客户获取答案的便捷程度，”Veeva首席执行官彼得·加斯纳表示。“奥斯特罗正在引领品牌确保患者和医生能够即时获取准确信息的道路。”

We're excited to welcome Ostro to the Veeva team as we shape the future of AI-powered customer engagement.'.

我们很高兴欢迎奥斯特罗加入Veeva团队，因为我们正在塑造人工智能驱动的客户互动的未来。

'We're focused on shortening the time it takes to identify and treat health conditions,' said Chase Feiger, MD, CEO of Ostro. 'Brand content should be effortless to access and fully compliant by design. We built Ostro to remove friction so patients and doctors can get trusted answers with less clicking, thinking, and scrolling.

“我们专注于缩短识别和治疗健康状况所需的时间，”奥斯特罗公司首席执行官、医学博士蔡斯·费格尔表示。“品牌内容应该易于获取，并且设计上完全合规。我们构建奥斯特罗是为了消除阻力，让患者和医生能够通过更少的点击、思考和滚动获得值得信赖的答案。”

With Veeva, we can bring that experience to many more patients, doctors, and brands.'.

通过Veeva，我们可以将这种体验带给更多的患者、医生和品牌。

Veeva acquired Ostro for a purchase price of approximately $100 million in cash and long-term equity retention grants. Ostro will operate as an independent unit led by CEO Chase Feiger. Over time, the company will develop integrations between Ostro and Veeva Commercial Cloud applications for seamless workflows that connect online and field engagements for greater customer centricity.

Veeva以约1亿美元的现金和长期股权保留赠款收购了Ostro。Ostro将继续作为一个独立部门运营，由首席执行官Chase Feiger领导。未来，该公司将开发Ostro与Veeva Commercial Cloud应用程序之间的集成，以实现无缝工作流程，连接线上和现场互动，从而提升以客户为中心的能力。

Learn more at .

了解更多，请访问。

ostro.veeva.com

。

About Veeva Systems

关于Veeva系统

Veeva delivers the industry cloud for life sciences with software, data, and business consulting. Committed to innovation, product excellence, and customer success, Veeva serves more than 1,500 customers, ranging from the world's largest biopharmaceutical companies to emerging biotechs. As a

Veeva通过软件、数据和商业咨询为生命科学领域提供行业云服务。Veeva致力于创新、产品卓越和客户成功，服务于1500多家客户，从全球最大的生物制药公司到新兴的生物技术公司不等。作为一家

Public Benefit Corporation

公共利益公司

, Veeva is committed to balancing the interests of all stakeholders, including customers, employees, shareholders, and the industries it serves. For more information, visit

，Veeva 致力于平衡所有利益相关者的利益，包括客户、员工、股东以及其所服务的行业。欲了解更多信息，请访问

veeva.com

。

Veeva Forward-Looking Statements

Veeva 前瞻性声明

This release contains forward-looking statements about the expected results and benefits from our acquisition of Ostro. These statements are based on our current plans, estimates, and expectations. Acquisitions are risky, and we cannot be certain of success. Actual results could differ materially from those provided in this release and we have no obligation to update such statements.

本发布包含关于我们收购Ostro的预期结果和收益的前瞻性声明。这些声明基于我们当前的计划、估计和预期。收购存在风险，我们无法确保成功。实际结果可能与此发布中提供的内容有重大差异，我们没有义务更新此类声明。

We describe the risks and uncertainties that we believe are most relevant to our business, including risks associated with acquisitions, in our periodic reports with the SEC available at .

我们在提交给SEC的定期报告中描述了我们认为与我们的业务最相关的风险和不确定性，包括与收购相关的风险，这些报告可在获取。

ir.veeva.com

and at

和在

sec.gov

。

###

Contact:

联系：

Maria Scurry

玛丽亚·斯库里

Veeva Systems