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WebMD Ignite, a division of WebMD, is partnering with healthcare privacy platform Freshpaint to help hospitals remain compliant with privacy regulations in their marketing.Through the partnership, Freshpaint will focus on instituting compliance tools for hospitals and health plans using Google Analytics, Google Ads, Facebook Ads and other web-tracking-based marketing tools, according to an Oct.
WebMD Ignite是WebMD的一个部门,正在与医疗保健隐私平台Freshpaint合作,帮助医院在营销中遵守隐私法规。根据Oct的说法,Freshpaint将专注于使用Google Analytics,Google Ads,Facebook Ads和其他基于web跟踪的营销工具,为医院和健康计划制定合规工具。
24 WebMD Ignite news release. The news comes after government officials warned 66 health systems about using pixel-tracking technology.Freshpaint will aim to control data flow so that public health information cannot be accessed by unauthorized individuals.'For healthcare organizations, the new guidance surrounding web tracking technologies and HIPAA compliance has become exceedingly complex.
24 WebMD点燃新闻稿。这一消息来自政府官员警告66个卫生系统使用像素跟踪技术。Freshpaint旨在控制数据流,以便未经授权的个人无法访问公共卫生信息对于医疗机构来说,围绕网络跟踪技术和HIPAA合规性的新指南变得非常复杂。
That's why we're thrilled to partner with WebMD Ignite. The partnership will give healthcare organizations of all sizes a privacy-first approach to using the tools and services they need to do high-performance marketing, while helping to maintain HIPAA compliance,' Steven Fitzsimmons, co-founder of Freshpaint, said in the Oct.
这就是为什么我们很高兴与WebMD Ignite合作。Freshpaint的联合创始人史蒂文·菲茨西蒙斯(Steven Fitzsimmons)在10月份表示,这种合作关系将为各种规模的医疗机构提供隐私优先的方法,以使用他们进行高绩效营销所需的工具和服务,同时帮助维持HIPAA合规性。
24 news release..
24新闻稿。。
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